Psychological Principles for Effective Youth Tobacco Prevention Communications
Course Objectives- Describes why preventing youth tobacco use is important .
- Describes why anti-tobacco communications are important.
- Defines behavioral science .
- Applies Health Belief Model to select existing youth anti-tobacco messaging effectively.
- Explains how these principles apply to case studies
Date: June 30, 2024
Presenter:
Suzanne Kirkendall, MPH
CEO, North America at BVA Nudge Consulting
This course explores the importance of preventing youth tobacco use and the role of anti-tobacco communications in achieving this goal. By defining behavioral science and applying the Health Belief Model, participants will learn to select and evaluate effective youth anti-tobacco messages. The course also includes analysis of case studies to demonstrate how these psychological principles are applied in real-world scenarios.