Category: Community Dimensions of Practice

Primary Competency Area

Community Engagement: The People’s Approach to Improving Health and Social Outcomes

Course Objective

  • Define community engagement
  • Discuss why community engagement is critical in advancing health and social equity
  • Describe the role of local health departments (LHDs) in engaging local communities and their leaders in the design, implementation, and evaluation of health interventions and policies
  • List best practices, strategies, and participatory processes for community dialogue and engagement
  • Discuss ways to integrate community engagement in public health practice

Date: June 30th 2021

Subject  Matter Expert: 
Renata Schiavo, PhD, MA, CCL
Senior Lecturer, Department of Sociomedical Sciences, Mailman School of Public Health, Columbia University; Founder and Board President, Health Equity Initiative; Principal, Strategies for Equity and Communication Impact (SECI)


This course developed by the Region 2 Public Health Training Center (PHTC) focuses on community engagement, and the role of local health departments in engaging local communities. It focuses on strategies for “true” community engagement, which is about collaborating with and empowering local communities, and recognizing the expert in every community member and every leader representing the community. It also provides an overview of case studies, best practices and strategies for community dialogue and engagement and/or integrating community engagement in public health practice.

Participants will be able to:

  1. Define community engagement
  2. Discuss why community engagement is critical in advancing health and social equity
  3. Describe the role of local health departments (LHDs) in engaging local communities and their leaders in the design, implementation, and evaluation of health interventions and policies
  4. List best practices, strategies, and participatory processes for community dialogue and engagement
  5. Discuss ways to integrate community engagement in public health practice
Making Community Colleges and Public Universities Incubators Of Health Equity For Young Adults

Course Objective

  • Describe how the coivd-19 pandemic and its economic consequences, Black Lives Matter and other recent movements campaigning for social justice, and emerging federal higher education policies create an opportunity to strengthen the role of institutions of higher education in promoting health equity among young adults.
  • Explain how community colleges and public universities can contribute to reducing racial/ethnic and class inequities in health, academic and life success among young people enrolled in the community colleges and public universities that serve populations previously excluded from higher education
  • Identify specific roles public health and other professionals in health departments, health care and social service institutions, and higher education can play in the development of equity enhancing policies, programs and environments 
  • Describe how these institutions of higher education can expand and strengthen programs to promote mental health, food security, sexual and reproductive health and health care access, four challenges that can undermine academic success 

Date: June 1, 2021

Presenter:
Nicholas Freudenberg, DrPH, MPH
Distinguished Professor of Public Health City University of New York School of Public Health and Health Policy
Director, CUNY Urban Food Policy Institute

Erinn C. Bacchus, MPH
Doctoral Student, Community Health and Health Policy
Graduate Student Assistant, Healthy CUNY

 


In this month’s Log-in2Learn webinar, Nicholas Freudenberg, DrPH, MPH and Erinn C. Bacchus, MPH, discuss how community colleges and public universities can contribute to reducing racial, ethnic and class inequities in health, academic and life success among young people. After a brief overview of trends related to student demographics, tuition and public support over the past 25 years, the speakers highlight the unique health challenges experienced by students of color and those from low income backgrounds. They then walk us through ways in which universities can move from stratifying students to building equity. These include how to support and engage students to promote health, how to create cultures of inclusion, how to partner with public and private institutions and how to use data to inform strategies. They end by addressing pertinent questions from audience members regarding self advocacy and best ways to hold institutions accountable.

Participants will be able to:

  1. Explain how community colleges and public universities can contribute to reducing racial/ethnic and class inequities in health, academic and life success among young people enrolled in the community colleges and public universities that serve populations previously excluded from higher education
  2. Describe how these institutions of higher education can expand and strengthen programs to promote mental health, food security, sexual and reproductive health and health care access, four challenges that can undermine academic success
  3. Identify specific roles public health and other professionals in health departments, health care and social service institutions, and higher education can play in the development of equity enhancing policies, programs and environments
  4. Describe how the coivd-19 pandemic and its economic consequences, Black Lives Matter and other recent movements campaigning for social justice, and emerging federal higher education policies create an opportunity to strengthen the role of institutions of higher education in promoting health equity among young adults.
State changes to alcohol availability during COVID-19: What can state/local public health departments do to protect communities’ health?

Course Objective

  • Describe trends in alcohol use and related harms over the last two decades.
  • Explain state level changes to alcohol availability during the pandemic.
  • Summarize state and local public health strategies to curtail industry sponsored efforts to increase in alcohol availability to protect population level harms.

Date: May 4th 2021

Presenter:
Sean J. Haley, PhD, MPH
Asst. Professor of Health Policy and Management
City University of New York’s Graduate School of Public Health and Health Policy


In this month’s Log-in2Learn webinar, Sean J. Haley, PhD, MPH, addresses the alarming increase in alcohol availability and consumption over the course of the COVID-19 pandemic. He starts by providing context to the state of Alcohol Use Disorders amongst the U.S. population over the years. In detail, he then discusses the changes in attitudes and behaviors towards alcohol as the pandemic began to worsen and stay-at-home orders were placed. He highlights the unique characteristics of this increased consumption, identifying individual, social and structural factors. Dr. Haley makes sure to emphasize that this is not a temporary problem and substantiates his statement with research from past disasters, decade long trends and industry motivations. He then switches to what can be done to control this problem. He walks us through the many action steps, at varying levels, that can be taken by state and local public health departments in order to protect communities’ health.

Participants will learn the following:

  1. Describe trends in alcohol use and related harms over the last two decades.
  2. Explain state level changes to alcohol availability during the pandemic.
  3. Summarize state and local public health strategies to curtail industry sponsored efforts to increase in alcohol availability to protect population level harms.
The Challenge of Vaccine Hesitancy in the COVID Pandemic

Course Objective

  • Describe the continuum of vaccine acceptance and hesitancy
  • Identify the concerns that underlie hesitancy toward vaccination in general and COVID vaccination in particular 
  • Critique different approaches for achieving high uptake of COVID vaccines

Date: March 2nd, 2021

Presenter:
James Colgrove, PhD, MPH
Professor of Sociomedical Sciences,
Columbia Mailman School of Public Health
Dean of the Postbac Premed Program,
Columbia School of General Studies


This month’s Log-in2learn webinar comes at an opportune time, in the midst of a national vaccine rollout. Our presenter, James Colgrove, PhD, MPH, covers everything you need to know about vaccine hesitancy in the U.S.. He starts off with a brief history of the roots of vaccine hesitancy in the country and explains how these views have developed into the spectrum that we see today. He then shifts his attention to the COVID-19 pandemic, discussing the available vaccine options, their development process and the public’s response to them. He carefully walks us through the different concerns regarding the vaccine and breaks down the demographic characteristics of each group. He lays a heavy emphasis on the need to address hesitancy using targeted strategies that meet the unique needs of each group. He shares a number of approaches to do this and highlights key messages that have been effective. He ends by reiterating the main challenges and the importance of addressing broken relationships and mistrust as we attempt to address vaccine hesitancy during COVID-19.

Participants will be able to:

  1. Describe the continuum of vaccine acceptance and hesitancy
  2. Identify the concerns that underlie hesitancy toward vaccination in general and COVID vaccination in particular 
  3. Critique different approaches for achieving high uptake of COVID vaccines
A public health perspective on dismantling systemic racism: What role for health departments?

Course Objective

  • Explain why state and local health departments have the opportunity, mandate, capacity and imperative to take action to dismantle elements of systemic racism that harm health
  • Give examples of specific actions health departments can take to interrupt pathways by which racially disparate access to healthy food, criminal justice policies, and educational policies contribute to the health burdens of Black, Latinx, indigenous, and other populations of color.
  • Identify one or more ways that they can take action now within their institution to strengthen its actions designed to dismantle systemic racism

Date: September 1, 2020

Presenters
Nicholas Freudenberg, DrPH, MPH

Erinn Bacchus, MPH

Craig Willingham, MPH

City University of New York Urban Food Policy Institute


In this month’s Log-in2Learn, participants learn about three distinct approaches to address the intersections between public health and systemic racism in the United States. Dr. Nicholas Freudenburg, DrPH, MPH, discusses the relationship between the key determinants of health and racism and the need to end the inequitable provisions of education, housing and healthcare by creating communities of opportunity. Errin Bachhus, MPH, addresses racism in the criminal justice system and the role of public health organizations. In light of recent incidents of police brutality, she highlights the need to reevaluate the role of police departments and the best ways for health departments to intervene through programs and policy. Craig Willingham, MPH, examines how food policy can be crucial in increasing racial equity. He reviews the Good Food Purchasing Program and other city-wide efforts and shares how they can be targeted at minority groups to help alleviate inequities. Lastly, the speakers suggest a to-do list for public health organizations to actively make changes to current structures, provide creative examples to inspire action and recommend books to further broaden perspectives.

Participants will be able to:

  1. Explain why state and local health departments have the opportunity, mandate, capacity and imperative to take action to dismantle elements of systemic racism that harm health
  2. Give examples of specific actions health departments can take to interrupt pathways by which racially disparate access to healthy food, criminal justice policies, and educational policies contribute to the health burdens of Black, Latinx, indigenous, and other populations of color.
  3. Identify one or more ways that they can take action now within their institution to strengthen its actions designed to dismantle systemic racism.
Assessing your Audience for More Effective Cross-Sector Collaboration

Course Objective

  • Define an audience analysis
  • List approaches to audience analysis
  • Describe how to conduct an audience analysis based on situational characteristics
  • Describe how to conduct an audience analysis based on demographic characteristics
  • Describe how to conduct an audience analysis based on audience disposition and motivation

Launch Date: June 30, 2020

Subject Matter Expert:
Nick Linardopoulos, PhD
Assistant Teaching Professor & Public Speaking Coordinator
Rutgers University, School of Communication & Information, Department of Communication


Multi-sector collaboration is increasingly important for addressing health challenges. This training focuses on assessing audiences to develop tailored communication strategies for building collaborative partnerships. Using a case approach based in fictitious Tycho County, this training will describe the steps of developing an Audience Analysis strategy in order to build cross-sectoral partnerships to address opioid misuse.

Participants will learn about the following:

  1. Define an audience analysis
  2. List approaches to audience analysis
  3. Describe how to conduct an audience analysis based on situational characteristics
  4. Describe how to conduct an audience analysis based on demographic characteristics
  5. Describe how to conduct an audience analysis based on audience disposition and motivation
Social Inequality and Health Disparities in the COVID-19 Pandemic

Course Objective

  • Identify key trends in health disparities during the COVID-19 pandemic to date
  • Describe how the pandemic exacerbates existing social inequalities
  • Examine several proposed interventions to address health disparities in the pandemic response

Date: June 2nd, 2020

Presenter:
Alexandra Zenoff, MPH.
Senior Program Manager
East-West Management Institute, Inc. (EWMI)


In this month’s Log-in2Learn webinar Alexandra Zenoff discusses the role of structural racism in health disparities, how this affects health outcomes and the need to address it. The COVID-19 pandemic has exacerbated social inequalities and considering the social determinants of health is crucial to alleviating this issue. Drawing insights from historic and current public health efforts can help with designing responses to the COVID-19 pandemic. The importance of building on existing best practices like community consultations and appropriate data collection is discussed. Participants are provided with articles for further learning and resources such as the COVID-19 racial tracker and CDC’s Social Vulnerability Index.

Participants will learn about the following:

  1. Identify key trends in health disparities during the COVID-19 pandemic to date
  2. Describe how the pandemic exacerbates existing social inequalities
  3. Examine several proposed interventions to address health disparities in the pandemic response
Shifting the Narrative: Trauma Informed Care to Systems Change

Course Objective

  • Develop a shared understanding of the importance of viewing trauma on a systems level
  • Identify how to utilize trauma informed principles in organizational policy and program development
  • Explain the stages of trauma informed organizational change development and implementation

Date: March 3rd, 2020

Presenter:
Ali Mateo Belen, MSW
Trainer and Principle Consultant
A Mateo Consulting


This month’s Log-in2Learn Webinar takes a look at trauma-informed principles and procedures, encouraging organizations and systems to acknowledge and recognize the trauma that individuals experience. Participants will learn how understanding individual trauma/manifestations of trauma, reflect in the way systems are able to give care to clients and workers within the organization. Participants will also be able to differentiate between policies and practice and learn ways to implement practices that not only benefit clients, but also benefit employees.

Participants will learn how to:

  1. Develop a shared understanding of the importance of viewing trauma on a systems level
  2. Identify how to utilize trauma informed principles in organizational policy and program development
  3. Explain the stages of trauma informed organizational change development and implementation
Engaging Communities in the Research Process to Enhance Outcomes and Sustainability: Practical Strategies for Researchers and Public Health Practitioners
Illustration of Group of People Moving

Course Objective

  • Name the different levels of community engagement that researchers can participate in.
  • Describe the importance of understanding and involving the communities you are researching.
  • Define cultural humility.

Date: November 7, 2017

Presenter:
Carly Hutchinson, PhD, MA
Researcher and Lecturer, Sociomedical Sciences
Columbia University Mailman School of Public Health


Community-based participatory research (CBPR) is a research method that equitably involves all community and academic partners in every step of designing and conducting research. CBPR allows community members to research a topic that is important to them and improves their health. This course provides practical strategies to help people engage in a more successful way with communities using CBPR. CBPR is successful because of the relevancy of a co-developed research project and greater community buy-in, both of which lead to better outcomes and sustainability.

Dr. Hutchinson describes the Community Engagement Continuum for the various ways in which researchers can involve communities in their research, and provides two case studies for how this has been done. She gives further tips on how to get started trying CBPR and makes a strong case for its value.

Social Movements in Public Health
Group of People in Protest

Course Objective

  • Describe the interrelationship between social movements and public health.
  • Compare past and present social movements that have/ have had public health implications.
  • Identify how public health practice can partner with social movement actors to promote health.

Date: August 25, 2016

Presenter:
James Colgrove PhD, MPH
Professor of Sociomedical Sciences
Columbia University Mailman School of Public Health

Merlin Chowkwunyun PhD
Assistant Professor of Sociomedical Sciences
Columbia University Mailman School of Public Health

Peggy Shepard
Executive Director
WE ACT For Environmental Justice


Social movements throughout US history have brought about positive changes in economic conditions, environmental protections, and human rights that have directly or indirectly affected population health. It is important for public health professionals to understand the relationship between social movements and public health and how that relationship can be harnessed to improve health outcomes. This training provides examples of the wide range of social movement strategies and approaches that have been used in US history and discuss the challenges that these movements have faced. Last, this training details how WE ACT For Environmental Justice of West Harlem has successfully approached deteriorating environmental conditions and health inequalities.

Region 2 Public Health Training Center