Category: Webinar

Change and Public Health: A Deeper Look into Leading Change Successfully

Course Objective

  • Identify key competencies for managing change in the role of the Chief Health Strategist and Public Health 3.0
  • Assess how change impacts individuals and organizations when addressing a major public health crisis
  • Describe how Kotter’s “8-Step Process for Leading Change” may help guide a successful organizational change initiative

Date: October 1, 2019

Presenter:
Emil J. Sadloch, MA
President, Sadloch Development Associates


In this Month’s Log-in2Learn webinar, participants learn about change management principles that public health professionals can utilize from Emil J. Sadloch, MA, President of SADLOCH DEVELOPMENT ASSOCIATES. Using a systems thinking approach to generate collaboration in Public Health 3.0, Emil provides an overview of how Chief Health Strategists can be change agents, who take the initiative in actualizing change. Emil highlights Kotter’s 8-Step Model for Leading Change as one of various frameworks for implementing change practices.

Participants will learn how to:

  1. Identify key competencies for managing change in the role of the Chief Health Strategist and Public Health 3.0
  2. Assess how change impacts individuals and organizations when addressing a major public health crisis
  3. Describe how Kotter’s “8-Step Process for Leading Change” may help guide a successful organizational change initiative
Building BRIDGES to Communicate with Multi-Sector Partners

Course Objective

  • Describe the process of identifying others’ positions including values, actions, and resources
  • Explain how differing definitions of key issues and problems can create misunderstanding
  • Identify systems and structures that support collaboration

Date: September 10, 2019

Presenter:
Dr. Anne Marie Liebel, EdD.
President
Health Comunication Partners LLC.


This month’s Log-in2Learn is the second in a three-part series designed to help you convey public health messages that resonate with audiences outside of public health. Using the approach of building BRIDGES, Dr. Anne Marie Liebel concentrates on communication strategies to use with potential collaborative partners.

It is well known that multi-sectoral partnerships are key to addressing some of society’s most deep-seated problems, and that multiple perspectives are beneficial in seeking to affect meaningful and sustainable change. It is essential in such collaborative efforts to be able to build on commonalities, and communicate across differences, recognizing various stakeholders’ goals, assumptions, and approaches.

Drawing on policy sociology and inquiry-as-stance, this webinar explores communication to and from policy-makers, the media, and other potential partners. You’ll have the opportunity to explore the main challenges in successful cross-sector communication. You’ll examine how communicating with multi sector partners contrasts with communicating with a public health audience. And you’ll learn the steps for building bridges to potential collaborators.

Participants will learn how to:

  1. Describe the process of identifying others’ positions including values, actions, and resources
  2. Explain how differing definitions of key issues and problems can create misunderstanding
  3. Identify systems and structures that support collaboration
Policy Engagement: An Essential Role for Public Health Agencies in Public Health 3.0

Course Objective

  • Describe the policy engagement process in public health
  • Identify approaches that public health agencies can use to inform policy development
  • Describe how the elements of the community health improvement process can be used to support effective policy engagement to achieve public health goals

Date: August 6, 2019

Presenter:
Sylvia Pirani, MPH, MS
Public Health Practice Consultant


In this Month’s Log-in2Learn webinar, participants learn about various policy-focused approaches that public health agencies can utilize from Sylvia Pirani, MPH, MS. The lecture takes a systems thinking approach and acknowledges that policy making is a rarely linear process with stages occurring simultaneously. From policy around motor vehicle related incident and fluoridation of drinking water through the transition to Public Health surveillance, this webinar walks participants through the evolution of policy engagement up to Public Health 3.0 and the role of the Chief Health Strategist. Focusing on partnerships and cross-cutting activities such as stakeholder engagement, collaboration and communication Slvia Pirani provides an overview of the policy engagement process.

Participants will learn how to:

  1. Describe the policy engagement process in public health
  2. Identify approaches that public health agencies can use to inform policy development
  3. Describe how the elements of the community health improvement process can be used to support effective policy engagement to achieve public health goals
Combating the Opioid Crisis with Audience-Centric Communications Strategies

Course Objective

  • Describe audience knowledge, attitudes, and beliefs around the risks of prescription opioids
  • Develop messaging models that build knowledge in a logical, audience-centric sequence
  • Identify communications strategies to reduce risky management of prescription opioids

Date: July 9, 2019

Presenter:
Sophia Lerdahl
Group Management Director, Substance Programs
Rescue: The Behavior Change Agency


This webinar discusses the various communication strategies used to reach the diverse audiences surrounding Opioid Misuse. Participants will learn about effective communication strategies in combating the Opioid Crisis from Sophia Lerdahl, Group Management Director at Rescue.

Participants will learn how to:

  1. Describe audience knowledge, attitudes, and beliefs around the risks of prescription opioids
  2. Develop messaging models that build knowledge in a logical, audience-centric sequence
  3. Identify communications strategies to reduce risky management of prescription opioids
Building BRIDGES: Understanding our Position in Multi-Sector Communication

Course Objective

  • Consider our own assumptions about multi-sector communication, and about ourselves as communicators
  • Explore how our disciplines and workplaces tend to have their own terminology, jargon, or language, which can become invisible to us over time
  • Learn the importance of identifying our core, foundational values, as well as considering who and what might help us as we build the next bridge

Date: June 4, 2019

Presenter:
Dr. Anne Marie Liebel, EdD
President Health Communication Partners LLC


In this month’s Log-in2Learn webinar, participants learn from Dr. Anne Marie Liebel about the BRIDGES (bi-directional, resource-based, inquiry as stance, digital and multi-modal, global and local, equity-focused, social and situated) approach to multi-sector communication. In this first of a three-part webinar series, Dr. Liebel focuses on how the self both informs and is reflected by our communication choices. The lecture provides five concrete steps to help viewers identify own assumptions, professional positions and personal values that illuminate their current communication strengths and needs. Throughout the webinar, Dr. Liebel provides several personal and professional anecdotes that illustrate the importance of self-reflection in multi-sector communication.

Presenter: Anne Marie Liebel, EdD President Health Communication Partners LLC

Participants will learn how to:

  1. Consider their our own assumptions about multi-sector communication, and about ourselves as communicators
  2. Explore how our disciplines and workplaces tend to have their own terminology, jargon, or language, which can become invisible to us over time
  3. Learn the importance of identifying our core, foundational values, as well as considering who and what might help us as we build the next bridge
Systems Thinking for Public Health: An Introduction
Systems Thinking for Public Health An Introduction

Course Objective

  • Define a system
  • Explain why systems thinking is important for public health
  • Describe 3 tools for systems thinking

Date: May 7, 2019

Presenter:
Dr. Jacqueline Merrill, PhD, MPH, RN


In this month’s Log-in2Learn webinar, participants learn from Dr. Jacqueline Merrill about the value of systems thinking in addressing major, complex public health challenges. The lecture provides an overview on public health’s emerging responsibility to engage multiple stakeholders and community partners in improving social determinants of health, as well as how systems thinking can facilitate the creation of context-specific solutions between them. Dr. Merrill introduces the major constructs and describes basic decision-making tools used in systems thinking. At the end of the lecture, Dr. Merrill illustrates in-depth examples in applying systems thinking techniques in public health.

Participants will learn how to:

  1. Define a system
  2. Explain why systems thinking is important for public health
  3. Describe 3 tools for systems thinking
The Purpose of Pilot Studies in Modern Research

Course Objective

  • Describe the cons of estimating effect sizes from pilot studies.
  • Contrast the cons of using pilot studies for power computations with pros of using the clinically meaningful estimate.
  • Describe the purpose of pilot studies in modern research.

Date: January 8, 2019

Presenter:
Martina Pavlicova, PhD, MS
Associate Professor of Biostatistics
Columbia University Medical Center


In this webinar, participants learn from Dr. Martina Pavlicova about the benefits and limitations of pilot testing in clinical research. First, Dr. Pavlicova uses a case study to provide a comprehensive review on hypothesis testing, random sampling, and data stratification. Since effect size and sample size effect power, participants learn that pilot studies have limited statistical significance. Dr. Pavlicova explains how piloting is still essential to clinical research when determining feasibility, acceptability, safety, and tolerability of a study.

Prescription Drug Monitoring Programs and Drug Poisonings: What do we know? What do we need to know?
Pharmacists Looking at Medication

Course Objective

  • Define prescription drug monitoring programs (PDMP)
  • List the measurement issues that arise when studying PDMPs and their effect on prescription opioid and heroin poisoning rates
  • Describe the evidence surrounding the effects of PDMPs on rates of nonfatal and fatal prescription opioid and heroin poisoning

Date: December 4, 2018

Presenter:
Silvia Martins MD, PhD
Associate Professor of Epidemiology
Columbia University Mailman School of Public Health

Magdalena Cerda, DrPH
Associate Professor, Department of Population Health
New York University School of Medicine

David Fink, MPhil, MPH
PhD Candidate, Epidemiology Department
Columbia University Mailman School of Public Health


Participants learn from Dr. Silvia Martins, Dr. Magdalena Cerda and Dr. David Fink about the use of prescription drug monitoring programs (PDMPs) in the United States. First, Dr. David Fink provides an overview in current PDMP practices, explains the inconsistent evidence related to their success in reducing fatal and nonfatal prescription drug poisoning, and explores the unintended consequences of PDMP implementation such as increased heroin poisoning rates. Then, Dr. Cerda categorizes different PDMPs as proactive and reactive, then describes their research of PDMP implementation from 1999 to 2016. Lastly, Dr. Martins explains how proactive PDMPs–which proactively provide unsolicited information to PDMP users, provide open access to law enforcement, and require frequent data reporting–are less likely to be associated with increased in fatal heroin poisonings than reactive PDMPs.

Activism and Health Promotion: A Primer
Black Lives Matter Protest

Course Objective

  • Describe influential frameworks for understanding activist successes and failures
  • Discuss contemporary social movements and their relevance to health promotion and public health
  • Describe common strategic challenges that face health activists

Date: October 2, 2018

Presenter:
Merlin Chowkwanyun, PhD, MPH
Donald Gemson Assistant Professor of Sociomedical Sciences
Columbia University Mailman School of Public Health


In October 2018’s Log-in2Learn webinar, participants learn from Dr. Merlin Chowkwanyun about the history and role of social movements in driving public health and health promotion efforts in the United States. The lecture addresses the considerations made by activists in health advocacy work, such as: opportunities for conciliation, confrontation, or compromise; rhetoric and framing of messages; audience sensitivity in social movements; positionality of activist groups; and the use of coalitions. Dr. Chowkwanyun applies these frameworks to describe and evaluate the strategies of past health topics associated with activist efforts, including: healthcare access, mass incarceration, HIV/AIDS, breast cancer, environmental justice, and vaccination. At the end of the lecture, Dr. Chowkwanyun describes three recent movements – Occupy Wall Street, Black Lives Matter, and Me Too – and forecasts their role in health policy development.

E-Cigarettes and Evolving Challenges for Tobacco Control
Woman Smoking E-Cigarette

Course Objective

  • Describe potential health risks posed by electronic cigarettes
  • Evaluate the effectiveness of e-cigarettes for smoking cessation
  • Describe the health risks posed by hookah smoking

Date: September 27, 2018

Presenter:
Kevin R. J. Schroth, JD, BA
Associate Professor
School of Public Health, Rutgers University


This webinar will describe how the market for tobacco products has grown more diverse. It will focus on the emergence of e-cigarettes, addressing trends in use, marketing, effectiveness for quitting, potential health impact, and government regulations. It will also address issues related to hookah smoking.

Region 2 Public Health Training Center