Course Objective
- Describe the process of identifying others’ positions including values, actions, and resources
- Explain how differing definitions of key issues and problems can create misunderstanding
- Identify systems and structures that support collaboration
Date: September 10, 2019
Presenter:
Dr. Anne Marie Liebel, EdD.
President
Health Comunication Partners LLC.
This month’s Log-in2Learn is the second in a three-part series designed to help you convey public health messages that resonate with audiences outside of public health. Using the approach of building BRIDGES, Dr. Anne Marie Liebel concentrates on communication strategies to use with potential collaborative partners.
It is well known that multi-sectoral partnerships are key to addressing some of society’s most deep-seated problems, and that multiple perspectives are beneficial in seeking to affect meaningful and sustainable change. It is essential in such collaborative efforts to be able to build on commonalities, and communicate across differences, recognizing various stakeholders’ goals, assumptions, and approaches.
Drawing on policy sociology and inquiry-as-stance, this webinar explores communication to and from policy-makers, the media, and other potential partners. You’ll have the opportunity to explore the main challenges in successful cross-sector communication. You’ll examine how communicating with multi sector partners contrasts with communicating with a public health audience. And you’ll learn the steps for building bridges to potential collaborators.
Participants will learn how to:
- Describe the process of identifying others’ positions including values, actions, and resources
- Explain how differing definitions of key issues and problems can create misunderstanding
- Identify systems and structures that support collaboration
